Limited entitled land supply in key markets

Montana’s outdoor-driven quality of life is a primary engine for its long-term economic demand, transforming the state’s natural beauty from a scenic backdrop into a critical infrastructure for growth. Access to public lands and year-round recreation is now considered an essential component of the state’s competitive advantage in attracting businesses and a high-tech workforce. 

Economic Impact and Growth

Outdoor recreation is a “powerhouse” for Montana, significantly contributing to the state’s GDP and job market. 

• GDP Contribution: The outdoor recreation sector contributed $3.4 billion in 2023 and grew by 14% between 2021 and 2022.
• Employment: It supports approximately 71,000 jobs, representing nearly 1 out of every 6 jobs in the state’s workforce.
• Consumer Spending: Generates over $7.1 billion in annual consumer spending, with residents accounting for more than half of this total